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IBM Case Analysis - Tushman-O’reilly Model

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Essay / Research Paper Abstract

A 4 page paper that uses the Tushman-O’Reilly congruence model to analyze a case about IBM, entitled Beyond Big Blue. The writer identifies the items in the article that fit into each of the four boxes according to the model. Bibliography lists 2 sources.

Page Count:

4 pages (~225 words per page)

File: ME12_PGibmto.rtf

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Unformatted sample text from the term paper:

citation methods listed below. Citation styles constantly change, and these examples may not contain the most recent updates.?? IBM CASE ANALYSIS - TUSHMAN-OREILLY MODEL Research compiled for , , August 2010 properly! Introduction This essay applies the Tushman and OReilly congruency model to a case study involving IBM. This model considers four building blocks of an organization: critical tasks are those action items and process that may be new; organizational structure considers the strategic grouping and formal linking within the organization; people considers competencies and capabilities of the people involved; and culture refers to norms, values, roles, communication networks (Professional Service Advisors, 2010). The article reviewed is Beyond Blue Never mind computers and tech services. IBMs radical new focus is on revamping customers operations -- and even running them by Steve Hamm (2005). At that time, CEO Palmisano embarked on dramatically changing IBMs focus of selling and repairing technology to becoming a corporation other corporations outsourced certain business functions to. In other words, IBM was to become a business services company. The essay places facts from the article into each box of the Tushman and OReilly congruency model. There is always overlapping. For instance, changing the focus or mission of the organization changes the people and the organizational structure and vice-versa. At this time, based on the information included in the article, there are no glaring gaps. According to the congruence model, it is inconsistencies among the elements of the model that lead to performance gaps (Professional Service Advisors, 2010). This is a new plan for IBM for which there was already a degree of success. Palmisanos strategy is bold and innovative. It begins with changing the ...

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