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Essay / Research Paper Abstract
This 5 page paper provides cursory information that is applicable to any business. The focus is on getting clients as quickly as possible. Two books are consulted to come up with a strategy for a hypothetical case. Bibliography lists 2 sources.
Page Count:
5 pages (~225 words per page)
File: RT13_SA543com.rtf
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Unformatted sample text from the term paper:
job. The first thing the individual does is to obtain clients. The reason provided by the student is that the individual has bills to pay and so must act quickly.
Of course, developing a client list is a good start but as any entrepreneur soon realizes, cash flow is often an issue. In other words, one may have a plan
in mind, but it is only through action that results will materialize. In any event, creating a plan to obtain clients is the first step. Sometimes, new entrepreneurs will make
the mistake of getting the business in order before actively selling their services. The most important thing however is to obtain clients and begin billing in order to grow the
business to secure the finances to handle the details of the home office. Hence, the plan to attract clients is critical to success. The plan should include a myriad of
activities. In addressing the issues of getting clients, Cohen (2001) suggests things like cold calling, advertising, taking advantage of directory listings and so forth. These are obvious methods. Cold calling
is something that for example is often done in the real estate business and other sales businesses. The way to do this is to sit for hours and call potential
clients. Lists may be acquired through various sources. To comprehend each of the methods, it is helpful to choose a business. It will be supposed that the individual who is
seeking to do this kind of work is a computer programmer and wants to consult with small businesses and individual clients. Much like the Geek Squad, he wants to be
able to make service calls and provide help at any hour. Cold calling is something not usually done in this business, but it can be helpful when it comes to
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