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Essay / Research Paper Abstract
8 pages in length. Companies - local or global - can no longer operate on a level of ignorance of or disregard toward social responsibility; today, this single aspect of business is often regarded as one of the most important indicators of corporate character. In the past, it has been left up to the individual organizations to guide their own perceived level of corporate social responsibility (CSR); because historically there has been no common denominator between/among the way in which individual companies approach CSR, it is now necessary to begin at the student level to instill a synchronized knowledge of just what it is and how to achieve it. Net Impact is leading the charge where this critically important business component is concerned. Bibliography lists 11 sources.
Page Count:
8 pages (~225 words per page)
File: LM1_TLCNetImpact.rtf
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regarded as one of the most important indicators of corporate character (Timms, 2003). In the past, it has been left up to the individual organizations to guide their own
perceived level of corporate social responsibility (CSR); because historically there has been no common denominator between/among the way in which individual companies approach CSR, it is now necessary to begin
at the student level to instill a synchronized knowledge of just what it is and how to achieve it. Net Impact is leading the charge where this critically important
business component is concerned. "Corporate social responsibility is a recognition, in part, that in business trust is critical to success; that reputation management is essential; that a brand must
enjoy peoples confidence; that long-termism matters; and that there is something in corporate responsibility that is the smart solution for business and for long-term economic growth" (Brown, 2003). II.
NET IMPACT: INFLUENCE UPON MBA PROGRAMS A nonprofit organization, the primary objective of Net Impact is to draw together the global business world in such a way that corporate social
responsibility is looked upon from a single perspective - as well as to make sure it is main tenet to todays up-and-coming MBA students by incorporating the concept of CSR
into curricula. Net Impact - comprised of no fewer than one hundred twenty-five chapters that span the globe in eighty different on four continents - focuses upon students and
professionals alike in conjunction with principal organizations and nonprofit groups to enable "members to use business for social good in their graduate education, careers and communities" (Anonymous, 2007). The
infrastructure of Net Impact incorporates myriad elements that serve to reach into every corner of MBA programs, not the least of which includes providing local and regional events; pro bono
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