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Essay / Research Paper Abstract
This 5 page paper looks at the banking firm Hong Kong and Shanghai Banking Corporation (HSBC) and looks at the environment in which it has to operate assessing potential influences that impact on the banks operation and strategy. The bibliography cites 6 sources.
Page Count:
5 pages (~225 words per page)
File: TS14_TEenvHSBC.rtf
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Unformatted sample text from the term paper:
able to deal with the environment in which it operates adapting policies and operations to meet market needs. This bank, that was started as the vision of the Scottish
Thomas Sutherland in 1865 as part of a vision to fund the trade that was taking place between China, India and Europe (HSBC, 2007). In March 1865 the first branch
opened in Hong Kong and in April the same year a branch opened in Shanghai (HSBC, 20006). Thomas Sutherland was working for the Peninsular and Oriental Navigation Company and
it was as a result of an opportunity that he noticed with the demand for local banking facilities that motivated him to start the bank (HSBC, 2007). We can argue
that it has been the seizing of opportunities since that day that has resulted in HSBC being in the worlds top ten businesses when measured with sales and assets (Forbes,
2006). The company has reached this position with more than 9,500 offices in 76 countries (HSBC, 2007). Therefore this is a company that needs to be able to deal well
with the general environment in which it finds itself needing to adapt to local cultures as well as the social, technological and political environment (Trice, 1993).
The company operates in both a global and a local environment with a good spread, 30.3% of the business from Europe, 21.5% from Hong Kong and
12.3% from the remaining Asia Pacific area, 32.8% from North America and 3.1% from South America, but this also means a range of different regional or cultural influences (HSBC, 2005).
The standards and expectation are different in each country and can lead to diverse issues. The general banking environment has been one were there are increased pressures on profit and
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