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Essay / Research Paper Abstract
This 5 page report discusses
Geocast Network Systems and the problems it encountered as it
introduced a new concept and product for data transmission. Given
the dynamic nature of the business environment, companies must
never make the mistake of thinking that strategies that have
proven successful in the past will be effective for all time.
Geocast failed to understand that having developed a bold new
technology was not enough to deal with environmental change and
shift its business thinking to keep up with such change.
Bibliography lists 3 sources.
Page Count:
5 pages (~225 words per page)
File: D0_BWgeonet.wps
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