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Essay / Research Paper Abstract
This 10-page paper presents recommendations for change to General Motors. Bibliography lists 15 sources.
Page Count:
10 pages (~225 words per page)
File: AS43_MTcultgenm.rtf
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Unformatted sample text from the term paper:
company close to half a century ago, and insulated in a culture dictating that the company knew what was best for the consumer rather than the other way around, GM
saw a great deal of red ink on its financial sheets. When GM came to the government, cap in hand, hoping for a portion of the close-to-trillion-dollar bailout, the government
agreed, imposing certain restrictions on the company. Those restrictions and goals were never met, and the final indignity came in early 2009 when then-CEO Rick Wagoner was ousted by President
Barack Obama and his administration, which also seized partial ownership of the firm (ostensibly on behalf of the U.S. taxpayers). But despite the
billions shelled out to GM, the company entered Chapter 11 in early 2009 to reorganize itself. It emerged from bankruptcy 40 days later, having shed those suffocating legacy payments and
whittling down its debt to a more-or-less manageable $1.7 billion. But what GM didnt shed was the corporate culture that brought
it to bankruptcy in the first place. That corporate culture - the one that moves slowly and debates everything - is still in place. And current CEO Ed Whitacre (a
veteran executive from AT&T) is tired of it. The problem here, however, is that Whitacre is proposing wholesale changes in GMs corporate culture.
And, as almost anyone who has studied change management knows, such change just doesnt happen overnight. Company Overview General Motors is known
for its wide portfolio of cars and trucks, sold under the brand names of Buick, Cadillac, Chevrolet and GMC (Epperson, 2010). Its also known as one of the Big Three,
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