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Essay / Research Paper Abstract
This is a 25 page paper that provides an overview of bias in the "Glenn Beck" show. A content analysis is carried out, based upon a theoretical framework of mass communications theory. Bibliography lists 35 sources.
Page Count:
25 pages (~225 words per page)
File: K 60_KFsoc003.doc
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Unformatted sample text from the term paper:
corporate and institutional funders of the media apparatus. In particular, Fox News Channels "Glenn Beck" program is analyzed for biased content. Support for such an analysis is provided by an
extensive literature review that covers many critical aspects of mass communications theory such as news framing, agenda setting, and cultivation theory, especially with respect to the emergence of a new
"network society" resulting from the intersection of traditional mass media and new forms of media that are user-controlled, such as social networking. The "content analysis" approach is utilized to search
for biased content via the use of coders and decoders in some 140 randomly selected episodes of the "Glenn Beck" show during two periods of time from January 1, 2010
to June 30, 2010, and from January 1, 2011 to June 30, 2011. The results ultimately find that the program almost unilaterally provides supportive views of moral conservative values, critical
views of President Obama and his policies, and exclusively negative portrayals of Muslims. The significance of these findings are discussed within the larger context of media bias and its influence
on political reality, as well as public discourse and belief. Introduction The sociological import of media has been a given for many decades, but in recent years, the
advent of "new media" has changed the dimension and scope of that import significantly. That "sociology has had a consistently paradoxical relationship with what we now call media and communication"
stems from the position of the media within culture as a force for the dissemination of information, and the manner in which that information informs and shapes discourse and public
opinion on a variety of issues (Silverstone 2005, p. 188). Many theorists in the field of mass communications have written that the advent of the internet and its associated "disparate
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