Sample Essay on:
Executive Health Spa Rationale

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Essay / Research Paper Abstract

A 5 page paper discussing the need for a fitness business aimed at male executives. Targeting the high-end, high-stress executive gives us access to those who both need the services the most and who can pay for them without the need for payment plans, insurance assistance or other such capital-requiring approaches. The target population sees the need for the service and its benefits. The ongoing complaint is that the varied services are not available in one place, and so are too expensive in terms of time. The organization discussed here will be able to resolve that primary objection, encouraging busy, stressed executives to take better care of themselves so that they can take better care of their businesses. Bibliography lists 4 sources.

Page Count:

5 pages (~225 words per page)

File: CC6_KSexecHlthSpa.rtf

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Unformatted sample text from the term paper:

Center in Wilmington, North Carolina is a creation born of a recognized need that was not being met in any other manner in this coastal port city, the Hollywood of the East. All of the services offered at The Center were available in town, but in separate venues and without any concerted focus on results. As it exists, The Center currently brings together in one office several related tools and methods of dealing with the stress of todays intense, fast-paced life. Some of the tools it uses are mainstream and completely accepted, some are not. All work together to achieve positive results, however. The professionals at The Center include a psychologist, a chiropractor, a physical therapist, a masseuse, a practitioner of aroma therapy and practitioners of Eastern philosophies such as Feng Su. The purpose is to effect relaxation and serenity, using all available non-drug tools, while acknowledging the mind-body-spirit link that mainstream fitness, therapy and medical approaches so roundly ignore. Practitioners at The Center recommend and maintain reciprocative relationships with some of the area gyms and health spas but have no such facilities itself. It is the organizations only shortcoming in effecting total relaxation, serenity and wholeness healing techniques, which is the reason it is described here. The Center has been in existence for nearly a decade, and its clientele continues to grow to the point that newcomers often have to wait for appointments with specific members of the group. It has been financially and functionally successful in this small city, illustrating the need for common services to be made available in uncommon ways. Statement of Need ...

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