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Evaluation of Intel Using Baldrige Criteria

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Essay / Research Paper Abstract

A 19 page paper assessing Intel Corporation using the 2007 business criteria of the Baldrige Award. Average score of six criteria areas is 63%, which is midrange for Baldrige award winners. It appears that the only "sacred cow" at Intel is the product and its technical superiority. There are areas that need attention of course, but Intel does not appear to shrink away from taking actions that management believes will improve the business, serve the company and enhance Intel's relevance to customers. Bibliography lists 19 sources.

Page Count:

19 pages (~225 words per page)

File: CC6_KSmgQualIntel.rtf

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Unformatted sample text from the term paper:

was founded in 1968 by some former employees of Fairchild Semiconductor for the purpose of pursuing development of the some of the ideas that had been formulated by those individuals at Fairchild but which the company declined to pursue. Today it is a $35 billion company employing more than 94,000 people and holds more than 80 percent of the US market for microprocessors including "Intel Core, Intel Pentium, Intel Celeron, and Intel Xeon; wireless connectivity products consist of Intel PRO/ Wireless 5116 Broadband Interface; and communications infrastructure products primarily include brand name Intel Pentium M processor 760" (Intel Corp. (INTC), 2007). Its products involve the company in all aspects of electronic communications and data management outside of the realm of large mainframe computing. It has been known for quality since its beginning. It was a finalist for the Malcolm Baldrige National Quality Award in 1990, long before rapid technological advance and when it was a $4 billion company (Willett, 1991). 1. Researching the Company Baldrige Award criteria were changed in 2003 to increase emphasis on ethics; Commerce Secretary Donald Evans stated at the time that "Corporate leaders arent simply stewards of their individual companies. They are stewards of American capitalism itself" (Drickhamer, 2003; p. 14). The National Institute of Standards and Technology (NIST) challenged CEOs to be "chief ethical officers" (Drickhamer, 2003; p. 14). Since that time there has been additional interest in corporate governance and corporate transparency, and Intel is one of the nations leading companies based on commitment to those principles. The Corporate Governance Quotient is derived on the basis of information gained from the public disclosure documents, press releases and ...

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