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Ethnic/safari trend in current fashion collections

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Essay / Research Paper Abstract

A paper which considers the current trend for ethnic and safari themes in fashion collections, in terms of the impact of postcolonialism and postmodernism. Bibliography lists 9 sources

Page Count:

8 pages (~225 words per page)

File: JL5_JLethsaf.rtf

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Unformatted sample text from the term paper:

interaction between creator and audience, designer and consumer, is a comparatively recent development. Up until the latter half of the twentieth century, with the advent of the mass media and the accessibility of the "rag trade", fashion was highly exclusive and elitist, with most of the designs coming only from Paris. In fact, as photography.net (2005) points out, the first fashion photographs were really society photographs: the aim was not so much to publicise the clothes, but to give an insight into the social culture of the more affluent section of society. The images were not of professional models but of aristocrats, actresses and so on, photographed in their own clothes. Mass marketing, popular culture, and the growth of the postmodernist society meant that fashion lost its strictly dualistic divide between "haute couture" and populist "fashion", and, as Solas (2005) points out, began to draw on a wide and diverse range of influences as well as challenging traditional concepts of beauty, gender, lifestyle and so on. Today, although we can certainly point to specific influences, such as catwalk collections, as playing a major part in influencing fashion trends, it is also the case that consumers, manufacturers and related industries such as music and the mass media contribute to the development of fashion trends. It is also important to remember that we are talking primarily about Western European fashion here: the current popularity of the "ethnic" trend, for instance, consists of the Western version of dress styles from other cultures. Accurate reconstructions are not expected, and would probably merely confuse the audience, who do not want to actually wear clothing from other cultures, but rather clothing which has, however loosely and distantly, been inspired by Western images of other cultures - ...

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