Here is the synopsis of our sample research paper on Edmondson's "BMW's Dream Factory" - Examination. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
6 pages in length. To look at the vehicle that project chief Hans-Joerg Vögel is wholly immersed in, both physically and emotionally, is to witness the culmination of what many automakers - and many global businesses for that matter - fail to understand in their myopic quest for high profits: The company's workforce is an integral component to that objective. New chief executive Norbert Reithofer has readily taken the torch from predecessor Helmut Panke whose vision of open communication and brainstorming throughout the company's ranks has placed BMW's operational tactics and stellar products in a class unto themselves. No additional sources cited.
Page Count:
6 pages (~225 words per page)
File: LM1_TLCBMWDrmFc.rtf
Buy This Term Paper »
Unformatted sample text from the term paper:
that matter - fail to understand in their myopic quest for high profits: The companys workforce is an integral component to that objective. New chief executive Norbert Reithofer has
readily taken the torch from predecessor Helmut Panke whose vision of open communication and brainstorming throughout the companys ranks has placed BMWs operational tactics and stellar products in a class
unto themselves. Said Peter Claussen, manager of the new Leipzig factory, "the difference at BMW is that [managers] dont think we have all the right answers...Our job is to
ask the right questions" (Edmondson, 2006). The extent to which the continued success of - and unique approach to - car manufacturing is embedded within the companys solid infrastructure is
both grand and far-reaching; that this core organizational element is comprised of workers whose opinions not only matter but are outright encouraged speaks to a business operation that knows the
exponential benefits of collective involvement. "Much of BMWs success stems from an entrepreneurial culture thats rare in corporate Germany, where management is usually top-down and the gulf between workers
and managers is vast...From the moment they set foot inside the company, workers are inculcated with a sense of place, history, and mission. Individuals from all strata of the
corporation work elbow to elbow, creating informal networks where they can hatch even the most unorthodox ideas for making better Bimmers or boosting profits. The average BMW buyer may
not know it, but when he slides behind the wheel, he is driving a machine born of thousands of impromptu brainstorming sessions" (Edmondson, 2006).
In this day and age of striving for a better way to address business and the atmosphere it creates, it is clear that BMW employs the tenets of
...