Sample Essay on:
ERICO; Industry Trends and Strategy

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Essay / Research Paper Abstract

This 3 page paper looks at the facility protection goods industry and the firm ERICO. The trends in the industry are identified and then the way the firm competes in the industry and in response to these trends is discussed. The bibliography cites 2 sources.

Page Count:

3 pages (~225 words per page)

File: TS14_TEerico1.rtf

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Unformatted sample text from the term paper:

in oil has had a significant direct and indirect impact on the input costs. The products include many that are made of different types of plastic or have plastic components which are dependant upon oil. There is also the need to transport both upstream and down stream some items which are bulky. Firms will have to make a choice, either to increase their process and pass on the costs to the customers, which may have an impact on sales levels, or to try and cut costs elsewhere or accept a lower profit level. In many cases the firms in the industry are undertaking a combination of these. The problems that are facing the industry are not limited to the price of oil. This, as well as the credit crunch, is having a negative impact on many of the target market areas; new development and refurbishments. As the economies slow down there are decreasing demand for large costly goods, which may include new property. As many of these goods are sold to developers there is a downward pressure in the market. However, there will also be increased spending on maintaining and renewing rather than capital investment, being used as a substitute for new builds this may help to make up for the losses in some other markets. There is also a trend towards increasing levels of international competition, this is true in all industry where there are manufactured goods as there is often the potential to save money by locating production facilities in developing countries where the overheads and wages are lower, and there are potentially fewer regulation that also lower the cost of production. Therefore, there is a trend in the industry to offshore or outsource at least some of the production to keep costs down. The ...

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