Here is the synopsis of our sample research paper on Current Trends and Challenges for Distribution into Latin American Countries. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
This 5 page paper outlines the trends and challenges to distribution in Latin America, including the focus on globalization in companies in South Florida. Bibliography lists 4 sources.
Page Count:
5 pages (~225 words per page)
File: MH11_MHLaAmFL.rtf
Buy This Term Paper »
Unformatted sample text from the term paper:
this region of the world. Expanding business operations and the development of international business ties has become a major component of business planning and organizational strategies in recent
years. Many developing companies in South Florida, including large conglomerate subsidiaries and multimedia businesses, have sought to secure a segment of the market in Latin America in conjunction with
existing business operations in areas like Miami and Fort Lauderdale. Because of large and expanding Latin American communities in these cities, companies have been able to work past language barriers
and cultural issues to better understand the consumer base in Latin America. At the same time, challenges still exist for expanding distribution plans into Latin America. Perhaps the most
significant trend for businesses in South Florida is an increasing interest and focus on Latin American employees living in the area as a base for supporting product distribution into Latin
America. Increasingly, businesses are recognizing the importance of the growing Latin American television market in South Florida, and expansion of this market has resulted in the testing of products
for future distribution in Latin America. "Marcus," the marketing director of Coral Entertainment Group, stated in an interview that: "Marketing strategies have changed. Demographics have changed. Latin
American communities are a stronghold in South Florida now. The focus on global and international development into Latin America has become an urgent concern for businesses that want to
compete." Increasing interest in the Latin American television market in South Florida has been recognized as one trend that supports expansion of business operations, marketing and product distribution into
Latin America (Video Age International, 2000). Over the past decade, the increasing growth of world trade, foreign investment and international financial developments have
...