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Essay / Research Paper Abstract
This 6 page paper looks at the different vision of culture in the multinational firm General Electric (GE) and compares it with the local Dubai utility company Dubai Electricity and Water Authority (DEWA). The paper considers the different visions of culture looking at espoused values and the evidence from the operations, policies and human resource practices. The bibliography cites 6 sources.
Page Count:
6 pages (~225 words per page)
File: TS14_TEGEDEWA.rtf
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will also impact on the way that these services are delivered. Looking at two firms it is possible to compare the visions of culture at the two firms identifying similarities
and differences. GE is a large multinational form with global interests whereas the Dubai Electricity and Water Authority (DEWA) is a different type of firm, supplying a local area the
firm had fewer international influencers, but both depend on their ability to meet and satisfy their customer demand. To consider the differences and how they manifest in the firms vision
of culture the first stage is to look at what is meant by culture. According to Trice and Bayer cultures are collective, emotionally charged, historically based, inherently symbolic, and dynamic
(Trice and Beyer, 1993). Norms may be seen as the behavior that is seen as normal within that organization, the way that employees will automatically and instinctually react once
they have been integrated into the culture. Values may be seen as the definition against which the norms are displayed or behavior formulated. Culture may also be defined as the
culture is "the collective programming of the mind that distinguishes the members of one group or category of people from another" (Hofstede, 2003). From this it is apparent that the culture
may be within the firms, but it is also likely to be influenced by external forces. GE can be seen as a large company, but it is one that
prides itself on a unified culture across international barriers embracing diversity and playing an active role in the communities where it is present. This does not mean that there are
identical values and approaches in all of the locations; this is not part of the vision as being an international firm needs to be able to adapt and allow for
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