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Essay / Research Paper Abstract
6 pages in length. Corporate culture reflects the fundamental purpose for a given organization's presence within global commerce. The extent to which corporate culture serves as the foundation upon which all other organizational aspects operate is both grand and far-reaching; that customer relations and social responsibility represent two of the most critical components of corporate culture speaks to how the entire operation revolves around understanding what the organization seeks to achieve and how it will reach this objective. Bibliography lists 2 sources.
Page Count:
6 pages (~225 words per page)
File: LM1_TLCCorpCult.rtf
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Unformatted sample text from the term paper:
aspects operate is both grand and far-reaching; that customer relations and social responsibility represent two of the most critical components of corporate culture speaks to how the entire operation revolves
around understanding what the organization seeks to achieve and how it will reach this objective. Understanding the relationship between corporate culture and social responsibility requires one to step back and
realize the inherent impact organizations have upon the business environment as a whole. The inescapable push for higher profit margins and lower payroll leaves myriad companies with no appreciation
for other more critically important elements of operating a business. Such myopic vision is often the first step on a short bridge that leads to failed social responsibility.
Because society is fundamentally based upon performance and profit, it is not unusual to find that it is necessary to impart a sense of
corporate social responsibility with regard to contemporary commerce. The ethical approaches of purpose, principle and consequence are integral components of business social performance; itemizing these contributions finds one incorporating
the interests of ethics and morality within the corporate culture. While social responsibility should rightly exist within every companys infrastructure, social integrity is not something often at the forefront
of modern day business dealings. According to Lena C. Pripp-Kovac, head of corporate responsibility for Dells Europe, Middle East and Africa operations, "the challenge is how to measure the
right thing and focus on the impact rather than the effort" (Dushin et al, 2006). Ethics, business and society must work in tandem or there is no purpose for any
of its existence. Unethical practices are what harbor ill will and create a climate of contempt and distrust; establishing proper ethical guidelines - and therefore appropriate corporate social responsibility
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