Sample Essay on:
Changing a Company; The Case of Del Webb

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Essay / Research Paper Abstract

This 7 page paper considers the case of Del Webb and looks at what any new CEO should undertake to turn the company around. This includes a change of culture as well as operational practices. The writer includes the use of the value chain and consideration of Porters Five Forces. The bibliography cites 10 sources.

Page Count:

7 pages (~225 words per page)

File: TS14_TEdelweb.rtf

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Unformatted sample text from the term paper:

future strategy. The company has had a hasty that has caused fragmentation in the board and a culture of conflict and separation. This has impacted on both the attitudes of the board members, and cannot fail to have extended down the hierarchy, creating a company that has different division that operate separately and autonomously with self interests. Even aspects such as conflicts of interest have not been fully addressed the past. Therefore the first aspect that will need to be address will be the corporate culture that permeates the board and the company, in order to develop a culture that will embrace the changes that need to be made and create a more positive work environment. Change needs to occur from the top down, and with the entrance of a new CEO there is an opportunity to develop change. In addition to the need for change we also need to address the strategy of the way that the company operates, the goals and the way that profit is achieved. The company has had a major problem regarding the way in which profit has been created in the past, with the use of the sale of assets used to support not only the reduction n debt, but the apparent good performance of the company. WE need to change this. The company should be using its assets, not selling them, now with fewer assets we need to look at the operations and create more links in the value chains enriching rather than expanding and adding value to the operations that are in place. In looking at the actual changes with regard the culture we would need to develop a far more co-operative atmosphere. This has been seen in ...

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