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Case Analysis/The Ford Pinto

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Essay / Research Paper Abstract

A 4 page research paper that discusses and analyzes the case against the Ford Pinto, which was controversial in the 1970s, and product safety. Bibliography lists 3 sources.

Page Count:

4 pages (~225 words per page)

File: D0_khfrdpto.rtf

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Unformatted sample text from the term paper:

following is a C.A.T. scan for the Ford Pinto case of the late 1970s, using the description offered by these authors and the ethical perspective of Mills views on utilitarianism. However, before discussing the case directly, it seems appropriate to define Mills ethical outlook. Utilitarianism, as outlined by Mill (2004), requires that individuals examine their actions objectively. Mill argued that the ability of an action, or an object, to produce benefit, advantage, pleasure, good or happiness-or, to prevent pain, evil, loss or unhappiness, defined its "utility" or value (Pojman, 1998). As this implies, the basic, underlying principle of utilitarianism is deceptively simple-what is "good" brings about pleasure or happiness-the common "good." What is "bad" brings about mischief, pain, evil or unhappiness. In this view of ethics, the morality of an action depends on the possible harms and benefits to identifiable parties (Goodpaster, Nash and De Bettignies, 2006). The following headings are taken from the C.A.T. scan description. Describe--Goodpaster, Nash and De Bettignies (2006) offer a detailed and fair-handed account of the social political context in which the Ford Pinto was developed. This includes the increasing social expectation that the manufacturers of products will be "prudent in the design, production and distribution of their products" (Goodpaster, Nash and De Bettignies, 2006, p. 270). Discern--Ford executives took a narrow focus on product safety that endeavored to adhere strictly to the federal guidelines, but did not exceed those guidelines. When the Pinto was in the blueprint stage, the federal government had no standards concerning gas leakage from a rear-end collision. When it became clear that the government would institute standards, Ford made sure that their cars passed the proposed moving barrier standard; however, Ford tests showed that the Pinto would not pass a fixed-barrier test. It is interesting to note ...

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