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COMPARE AND CONTRAST: HONDA AND TOYOTA

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Essay / Research Paper Abstract

This 15-page paper is a comparison and contrast between two Japanese automakers -- Toyota and Honda. Aspects compared include financial statements, quality control programs, product lines and human resources management. Bibliography lists 16 sources.

Page Count:

15 pages (~225 words per page)

File: D0_MTtoyhon.rtf

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Unformatted sample text from the term paper:

has changed during the past several years). The Japanese system of total quality management, among other things have created automobiles that are sturdy and that people can depend on. But not all automotive systems are the same, and well examine that in this paper. In this paper, well study both Toyota Motor Corporation and Honda Motor Corporation, examine their benchmarking, some statistics and other information. Then well determine one question, namely, which of these companies provides the better investment? Making a decision of this type depends on a lot more than financial information for specific answers on this one. Background Though both Honda and Toyota are based in Japan, and though both manufacture automobiles as one of their major products, these corporations are vastly different from one another. Toyota Motor Corporation is the worlds number four carmaker by sales (and Japans largest auto manufacturer) (Bryant (b), 2004). The company is involved in hyrid vehicles (the Prius) and also manufactures Camry, Celica, Corolla, 4Runner, Echo, Land Cruiser, Sienna, the luxury Lexus line, and a full-sized pickup truck, the V-8 Tundra. Additionally, Toyota makes forklifts, manufactures housing and offers consumer financial services (Bryant (b), 2004). Toyotas greatest focus currently is China, a country that will likely become the second largest consumers of automobiles by 2010 (behind the U.S. (Bryant (b), 2004). Toyota is also dedicating itself to leading the way toward developing alternative-fuel vehicles, to be powered by fuel cells (Bryant (b), 2004; see also Dawson, 2004). Toyota, especially, is working hard to move the hybrid technology into its core lineup, so that it is more of a prototype, rather than a rather exotic product. Honda, in the ...

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