Sample Essay on:
CANON, INC. AND ITS INDUSTRY

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Essay / Research Paper Abstract

This 3-page paper focuses on Canon, Inc, (manufacturers of cameras, copiers and other peripherals) and also provides a brief summary of the industry in which it operates. Bibliography lists 5 sources.

Page Count:

3 pages (~225 words per page)

File: D0_MTcanona.rtf

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Unformatted sample text from the term paper:

Based in Japan (with three subsidiaries worldwide), Canon means many things to many people. To the PC user, Canon means printers, color and otherwise. To the photography enthusiast, camera means digital cameras. And to those to regularly tally up numbers, Canon at one time meant calculators (back during the 1970s, the Canon P10-D, which is the size of a small adding machine these days, was the first "portable" calculator that offered both an LED AND paper readout). And to those who regularly make copies at the office, Canon is the manufacturer of plain paper copying machines (Reuters, 2004). Launched in 1937, Canon markets and sells its products primarily under the Canon brand name both directly and through sales subsidiaries (Reuters, 2004). During 2002, approximately 73 percent of consolidated net sales took place outside Japan, with about 34 percent generated in the Americas, 29 percent in Europe and 10 percent in other areas (Reuters, 2004). Products from this company are divided into three groups: business machines, cameras and optical and other products (Reuters, 2004). Meanwhile, Canons business machines product group is divided into three sub-groups: copying machines, computer peripherals and business systems (Reuters, 2004). Canon, in other words, has its fingers in many pies. In January 2003, Canon Aptex, Inc. and Copyer Co. Ltd. which was two of the companys manufacturing subsidiaries in Japan, merged into Canon Finetech, Inc. to further strengthen the core competencies of the two merged companies to better impact office equipment and related technologies (Reuters, 2004). The company still continues to want to have more of an influence on the document reproduction market, even while it is making a strong name ...

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