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C.A.T. Scan: Tennessee Coal and Iron, Inc.

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Essay / Research Paper Abstract

This 4 page paper is a CAT scan of Tennessee Coal and Iron. Bibliography lists 2 sources.

Page Count:

4 pages (~225 words per page)

File: D0_HVTNCoal.rtf

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Unformatted sample text from the term paper:

of Tennessee Coal and Iron; it uses Mills concept of utilitarianism as part of the analysis. Discussion A C.A.T. scan comprises five components: describe, discern, display, decide and defend. The first step is to "describe" key issues; the second is to identify the most important issue; the third is to "display" the options available to solve the problems; then we "decide" which option is best; finally we "defend" the decision. Describe: In this case, were looking at the reaction of the United States Steel Corporation and its subsidiary Tennessee Coal and Iron (TCI), to demands that the company should use its influence in the Birmingham, Alabama, market to speed the progress of racial integration in that city. A reporter from The New York Times put pressure on the company CEO, Roger M. Blough, to do more than he was doing to help blacks in the community. This came on the heels of TCIs commitment to racial equality in hiring practices. It can be argued, and was, that the company was doing significantly more than most to further the cause of their black workers. Still, the reporter felt that it hadnt done enough. The cry was soon taken up by others and what started out as a local matter wound up coming to the notice of the President of the United States, John F. Kennedy. In Congress as well, speeches were made to the effect that while US Steel was concerned with profits, it wasnt as concerned with human rights. But others came to the companys defense, saying it was doing as much as was right and appropriate for a corporation at the time. Discern: We are looking at this from the point of view of utilitarianism, so decisions must be made on the basis of the greatest good ...

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