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Essay / Research Paper Abstract
This 5 page paper considers the process of buying a laptop computer with the use of a needs analysis. The example used in s laptop computer for family use. The bibliography cites 4 sources.
Page Count:
5 pages (~225 words per page)
File: TS14_TEbuylap.rtf
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Unformatted sample text from the term paper:
which are not needed, but appear attractive will be purchased. However, if purchases are influenced by these attractive features and potential uses there is the danger of wasted resources as
the potential additional features may be at a higher cost and may take away from what is needed. For this reason a good approach is to undertake a needed
analysis to assess what is needed and what is desired, the characteristics are needed are the basic requirement, desires may be added into he equation but will have to be
balanced with available resources in order to ensure value is obtained (Thompson, 2003). By applying this to a laptop computer the process can be considered. This can be undertaken with
a needs analysis. This is a tool that may be seen as the fact finding stage of the buying process, where the data regarding what is needed and why, to
define exactly what it is that is required. Looking at the needs and not the way the needs are met (Kotler, 2003). The student will need to consider the
features and functions that they need in a laptop. The first consideration will be the way that the laptop will be used, for this we need to consider the different
uses. * The general use will be as a family laptop, rather than in a business environment, This means that it will need to perform a variety function, balancing needs
such as graphics and speed with reliability and cost. The family members will want to use the computer in differing ways. The
first clear need is for the laptop to support the function of shopping on the internet. This means that the computer will need to be able to connect to the
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