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Essay / Research Paper Abstract
This 5-page paper discusses internal and external environments of Albertsons LLC. Bibliography lists 4 sources.
Page Count:
5 pages (~225 words per page)
File: AS43_MTpestalbe.rtf
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Unformatted sample text from the term paper:
interesting one to study, because it is a volatile one, a highly competitive one, and one in which changes are consistently occurring.
Albertsons LLC has had a bumpy ride during the past 10 years. At the dawn of the 21st century, it was expanding apace, building name and brand recognition. These days,
however, with most of its outlets sold to SuperValu and only a handful continuing to operate under the Albertsons name, the company is a somewhat small fish in a large
pond. But its fighting to come back, as well see later on in this paper. Albertsons LLC, headquartered in Boise, ID, runs
approximately 245 supermarkets in Arizona, Arkansas, Colorado, Florida, Louisiana, New Mexico and Texas (Biesada, 2010). Once the nations number-two supermarket chain, the company is down to regional operations, though in
Florida, the company is up against rivals Winn-Dixie and Publix (Biesada, 2010). In this paper, well examine the internal and external environments under
which Albertsons operates. PEST Analysis A PEST analysis provides us with political, economic, social and technical forces that help define a particular
business (Kotelnikov). Political. Though government regulations and "whose in office" doesnt really impact Albertsons, the company itself does. Operating under Albertsons LLC,
this entity was originally regarded as a short-term operator with the sole goal of disposing of under-performing properties after Supervalu acquired the companys premium stores in 2005 (Zweiback, 2009). However,
Bob Miller, the cmpanys CEO, the company is now thinking long-term as it upgrades its Texas stores (Zweiback, 2009). Economic. Economically, the
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