Here is the synopsis of our sample research paper on Assessing Crocs' Supply Chain. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
A 15 page paper examining how this young shoe manufacturer has been able to revolutionize the traditional apparel industry supply chain to enhance its competitive advantage. The company that made its mark producing shoes that would appear to be of limited interest for a limited time, during which it would generate many knockoff imitations. Likely this would have been the company's fate if its senior management had not determined essentially to launch throughout the world early on. Crocs truly revolutionized the footwear supply chain, thanks to its president's consumer electronics background and the knowledge of the value of positive responsiveness to customers. Bibliography lists 10 sources.
Page Count:
15 pages (~225 words per page)
File: CC6_KSsupChnCrocs.rtf
Buy This Term Paper »
Unformatted sample text from the term paper:
young company that made its mark producing shoes that would appear to be of limited interest for a limited time, during which it would generate many knockoff imitations. Likely
this would have been the companys fate if its senior management had not determined essentially to launch throughout the world early on. Crocs truly revolutionized the footwear supply chain,
thanks to its presidents consumer electronics background and the knowledge of the value of positive responsiveness to customers. 1. What are Crocs core competencies?
Crocs primary core competence is that it can provide customers with what they need, when they need it and at prices they can afford. The company has arranged its
supply chain and internal operations to suit the needs of the customer first, thereby becoming a valued supplier to retailers of all sizes. The company encourages large retailers to
deal with it as large retailers do - sending orders electronically and receiving large quantities shipped directly from factories to large retailers distribution centers - while also courting the business
of the small retailers who helped build the brand, thereby cementing smaller retailers loyalty to Crocs and its products. A talent possessed by
Crocs senior management also can be listed as a core competence. The companys President understands the nature of customer acceptance and the need to take advantage of trends while
they are still operable. Coming from an electronics background where products and technology change quickly to make current products obsolete, Snyder understood the need for placing product with customers
while that product was still wanted, because customer wants and needs would soon change and the company would have lost myriad revenue opportunities.
...