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Essay / Research Paper Abstract
This 12 page paper looks at the supply chain of Apple Inc., focusing on the computers and the physical supply chain and compares it with Dell Inc. The paper gives some background to the companies and then looks at the way the supply chain operates upstream and the type of suppliers that are used as well as the management of the downstream supply chain. The bibliography cites 11 sources.
Page Count:
12 pages (~225 words per page)
File: TS14_TEapcomsupply.rtf
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Unformatted sample text from the term paper:
1976 it has always sought to have a high level of control and influence over its supply chain. With a high level of secrecy regarding the origins of many of
its outsourced components the supply chain is difficult to trace, but many suppliers appear to be in Asia where costs are lower.
Compared to Dell, Apple has a higher level of focus in the design and innovation stages of the supply process, which take place in-house, whereas Dell have focused more in
the direct sales model with more overt attention paid to the supply chain. Apple has moved towards more direct distribution channels in order to increase sales; a move which has
alienated some retailers. Whereas Dell are undertaking the opposite; seeking to compete in the traditional retail market after years of direct sales only. In both cases the supply chain is
supporting the success and achievement of profit within the firm, but with different areas of focus. 1. Introduction In the business environment there are many aspects of operations which need
to be managed carefully in order to help ensure that the firm is successful. One area of operations that has received increasing levels of attention is that of supply chain
management (SCM). Supply chain management deals with the movement of goods from their point of origin in a raw stage, through the
different suppliers, and in some cases manufacturers and different manufacturing processes, until they reach the end consumer (Mintzberg et al., 2004). The way that this process is managed can help
create value for a firm, increase control and aid efficiency helping to achieving goals. any companies have managed to gain competitive advantages
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