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Essay / Research Paper Abstract
This 9 page paper considers how audience development programmes reflect the theory of visitor studies. The paper uses the example of a museum site; the Wigan Pier Experience and explains the way in which audiences are attracted to the site and also places the development and promotion of the attraction terms of the political and social context as well as relating it to a range of relevant theories. The bibliography cites 11 sources.
Page Count:
9 pages (~225 words per page)
File: TS14_TEwiganp.rtf
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Unformatted sample text from the term paper:
The way in which museums are promoted and audience development programmes take place will often reflect a range of features Lessons learned from visitor studies indicate the way in which
certain presentations and projects will work, in addition the local social, political and environmental issues may also be relevant. In looking at a particular a museum or organisation and
the way in which audience development projects have take place and the presentation of that museum the relevance of theory may be seen reflected in practice. The chosen museum
is actually a collection of museums in a single location specialising in a single appeach. The Wigan Pier experience is an eight and a half acre site, looking at life
in Victorian Wigan, complete with the social problems as well as the economic realities. There is The Way We Were Museum where life in 1900 Wigan can be experienced, not
only seen. This is an interactive museum where the visitors become a part of the environment as not only items are seen, it is an landscape of nostalgia which they
walk though as if transported back to that time. There is a working mill steam engine that can be experiences, and at Opies Museum of Memories there is the ability
to experience the entire twentieth century in a single day. The audience development looks to both entrainment and also education. One of the more recent programmes the audience
development over the 2003 Spring half term hollidays. This is aimed at children, but they all need to be accompanied by parents. There are two special programmes. The first is
to experience the way in which Victorians actually lived, not in general terms. But though an everyday occurrence; how they did the washing. Called "Washday Blues" children are able to
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