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This 4 page paper discusses the company's strategy, business model, leadership and what innovations improve their competitive advantage. Bibliography lists 7 sources.
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4 pages (~225 words per page)
File: MM12_PGamex06.rtf
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other, to oversee client support (American Express, February, 2006). The Global Corporate Services group offers a number of diverse services to Fortune 500 companies and "tens of thousands of mid-sized
companies (American Express, February, 2006). The company has been involved in reengineering efforts and they adopted the Six Sigma process to improve operations (American Express, 2005). This has resulted
in savings of more that $5 billion over as many years (American Express, 2005). In 2005, the company spun off American Express Financial Advisors group, renaming Ameriprise Financial (American
Express, 2005). CEO Ken Chenault believes it is important to be able to adapt (Piechalak, 2006). Chenault is a compassionate leader who takes a personal approach in difficult situations
(Piechalak, 2006). In his early days, Chenault was faced with laying off employees and reportedly told many of them personally (Piechalak, 2006). He has the reputation of being trustworthy (Piechalak,
2006). His leadership style could be classified as transformation because he respects employees and they know it (Piechalak, 2006). He is adaptable and expects others to be, also; he also
expects everyone to do their best and is able to inspire them to accomplish more than they think they can (Piechalak, 2006). Chenault demonstrates the leadership traits he believes are
most important in todays changing global marketplace These are integrity, courage, being a team player, the ability to execute plans and helping others to succeed (Knowledge@Wharton, 2005). These are traits
that are included in the transformational leadership style. American Expresss business model is very simply re-invention. They continually re-invent the company and always have (American Express, 2005). One of the
first pages in the 2005 Annual Report says that re-inventing has been a theme for the company since it was founded (American Express, 2005). One goal for 2006 is to
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