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Essay / Research Paper Abstract
This 12-page paper discusses balanced scorecard theory and how it might fit into Apple Inc.'s culture. Bibliography lists 17 sources.
Page Count:
12 pages (~225 words per page)
File: AS43_MTapplbala.rtf
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Unformatted sample text from the term paper:
companies manage performance while continuously improving their methods. The continuous improvement/performance management method, when implemented correctly, has helped companies better analyze their processes, improve them through recordable metrics, and then
implement those methods to continuously grow better in areas from R&D to customer service. One such tool that has been used since
the 1990s is known as the balanced scorecard. Though the balanced scorecard sounds like something that should be out of a sporting event, it actually is geared to help businesses
align its operations to their visions and strategies. The point behind the balanced scorecard is that if all dimensions of the business are aligned (and the alignment is determined through
specific metrics), then the business goals and vision will be achieved, the business will have continued success, and profits will soar.
In this paper, well take a hypothetical situation, that of implementation of a business scorecard with Apple Inc. To do this, well discuss the theory behind the business scorecard, determine
its pros and cons and then discuss its implementation into a culture such as Apples. Once we have analyzed both Apples culture and how the balanced scorecard might fit into
it, well determine what cultural changes will be required for implementation and operation of the balanced scorecard. Balanced Scorecard Theory What,
exactly, is the balanced scorecard theory? Originated by Robert Kaplan and David Norton at the Harvard Business School, the balanced scorecard theory stated that an organizations success would depend on
a "balanced" view of the organization - in other words, the personnel, financials, customers and so on would need to be in alignment with the organizational goals to ensure that
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