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Essay / Research Paper Abstract
This 5-page paper provides a legal, management and operational analysis for Amazon.com, Inc. Bibliography lists 3 sources.
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5 pages (~225 words per page)
File: AS43_MTamanlysi.rtf
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Unformatted sample text from the term paper:
international (Amazon.com, Inc., 2010). The product Amazon is most known for selling, however, is books. This is because it opened its doors in the mid-1990s promoting itself as "Earths largest
bookstore." These days, Amazon could be considered Earths anything store, as it sells a variety of goods from electronics, to clothing, to jewelry
- and even groceries (in the Seattle area). The company is consistently attempting to leverage its brand identification across several product categories, and is growing through acquisition of other online
services. As with any company, Amazon faces considerable forces in the marketplace. The company must understand these forces if it hopes to remain
competitive in the foreseeable future. Legal, Social and Economic Environments Amazon is an interesting company, as it operates as a "pure-play" Internet
company. In other words, the company operates solely as a virtual organization - there is no bricks-and-mortar retail outlet from which it sells the goods it offers online.
This makes things somewhat complex from a legal scenario. For example, sales tax tends to be an issue when it comes to charging a
customer for a product. But the Internet itself really doesnt have a "legal" environment; at least, not yet. If the company is forced to begin collecting sales taxes, the firms
value will likely fall - it would have to either accept the tax hit on behalf of consumers or lose sales (Witt, 2010).
The companys social environment, however, is something else. As an Internet company, Amazon is more or less driven by its customers. But its also careful to respect the privacy of
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