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Essay / Research Paper Abstract
This 3-page paper discusses strategic implementation when it comes to the fictitious Able Corp. and its desire to penetrate international markets. Bibliography lists 4 sources.
Page Count:
3 pages (~225 words per page)
File: AS43_MTanlyabel.rtf
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Unformatted sample text from the term paper:
and compete in the global marketplace. Able Corp., based in the U.S., is a manufacturing company known for its power tools, lawn mowers and lawn furniture, microwaves and ranges. The
student already knows that the products are manufactured locally and sold through larger retailers. How, then, would Able Corp. end up penetrating the foreign market?
How would the student go about defining Ables identity and then creating a mission statement? Where would he or she go for the information? As we already know,
Able is a U.S company that is a local manufacturer - "made in America" is more than a slogan for this company, most likely. Also, given that Able Corp. is
in Tennessee, there is likely a lot of that family culture in the company; many southern states have a great reputation for hospitality, so this could be worked into any
kind of identity and mission statement. The mission statement should focus on Ables corporate values - some academicians suggest that to find one
value statement that can be put into a mission statement, its first essential to list core values of the organization (Wenstop and Myrmel, 2006).
What about principles that could be used to prioritize implementation steps that are necessary to accomplish the strategic objectives? With this question, the student can focus on what
some of the implementation pitfalls might be including a lack of ownership and communication, the tendency to lose focus of the big picture and instead focus on daily problems no
progress report or accountability - and above all, a lack of empowerment or delegation (Olsen, 2008). The student can also point out
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